Business Stories
Stories about New Zealand businesses, startups and entrepreneurs building something worth noticing.

Kiwi Water Park: How Emily Rutherford Built NZ’s Biggest Inflatable Water Park in Cromwell
Emily Rutherford built New Zealand’s largest inflatable water park on Lake Dunstan in Cromwell — a seasonal family business in the heart of Central Otago.

12 Best Business Ideas You Can Start in New Zealand in 2026
Practical business ideas and opportunities for New Zealand in 2026 — from food and agriculture to tech and tourism — with real Kiwi examples and honest startup costs.

The Forest School: How Two NZ Teachers Built a Business in the Bush
Gavin and Tennille Murdoch started The Forest School on Auckland’s Hibiscus Coast — a nature-based school that grew from a one-day programme into a full charter school opening in 2026.

Top 10 Eco-Friendly Brands Leading Sustainability in New Zealand
Ten New Zealand brands leading on sustainability across fashion, food, household products, and more — not greenwashing, real practice.

25 New Zealand Companies Making a Global Mark
Discover 25 innovative New Zealand startups redefining global innovation — from space travel breakthroughs to cloud-based solutions.

How Business Directory Helps New Zealand Businesses Get Found Online
Business Directory NZ lists 20,000+ Kiwi businesses. A practical look at how it works, what it costs, and how to get your details right.

The Sharing Economy in New Zealand: Mutu and What Came Next
New Zealand has one of the highest waste rates in the world. Kiwi businesses like Mutu, Designer Wardrobe, and Mevo are building a different model.

Jacinda Ardern’s Record as Prime Minister
Jacinda Ardern proved that empathy, decisiveness, and kindness are not weaknesses in leadership. Her record as New Zealand’s Prime Minister changed the conversation globally.

10 Young NZ Entrepreneurs Who Started Early and Built Something Real
The definitive 2026 rundown of young New Zealand founders who started in their teens and twenties and built something real, from agritech unicorns to global fintech and media.

New Zealand’s 2021 Economic Outlook: What We Expected and What Happened
A look at New Zealand’s economic position heading into 2021 — the recovery forecasts, labour market shifts, and business confidence that followed the COVID-19 recession.

EROAD: The NZ Fleet Tech Company Behind Australasia’s Safest Operators
Auckland-based EROAD builds the fleet management technology behind some of New Zealand’s safest transport operators — and their customers have the awards to prove it.

How Graeme Fowler Turned a $20 Million Cheque to Himself Into Reality
How Graeme Fowler turned a $20 million cheque to himself into reality using focus, planning, and the law of attraction.
Stories of people and brands worth knowing
In-depth features on the New Zealand businesses, founders and brands shaping local innovation.
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